What Is Affiliate Marketing?

Aavash Karki
2 min readMay 21, 2021

Affiliate marketing is the process by which an affiliate earns a commission for marketing another person’s or company’s products. The affiliate simply searches for a product they enjoy, then promotes that product and earns a piece of the profit from each sale they make. The sales are tracked via affiliate links from one website to another.

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How Does Affiliate Marketing Work?

Because affiliate marketing works by spreading the responsibilities of product marketing and creation across parties, it manages to leverage the abilities of a variety of individuals for a more effective marketing strategy while providing contributors with a share of the profit. To make this work, three different parties must be involved:

  1. Seller and product creators.
  2. The affiliate or advertiser.
  3. The consumer.

Let’s delve into the complex relationship these three parties share to ensure affiliate marketing is a success.

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